Inside
Spaces


Andre's voice notes
on spaces he's found
for hobbyists

Listen to host André Brathwaite share voice notes on what he's found online: spaces worth stepping into and experiencing your hobby in person.

Some are open to all, some are members-only, all are built by brands that extend beyond the products they make.

Find your episode:

By Hobby
By Brand

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For Coffee Tasting FOR Team For Coffee Tasting FOR Team

#37. Spaces For Coffee Enthusiasts → Strategy Used by Starbucks Reserve®

Listen to host André Brathwaite share the backstory of its transformative CEO, Howard Schultz, who turned his passion into a lasting brand that uses a customer retention strategy: Hobby-driven experiences, including locations (Starbucks Reserve Roasteries in multiple cities and Hacienda Alsacia Coffee Farm in Costa Rica), and activities (Starbucks Reserve Signature Experiences).

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