Open colored pencil set by Caran d'Ache on a desk with a red case, a small framed black-and-white photo, white eraser, pens, markers, and a black container with art supplies.

Use Hobbies.

Listen to episodes about a proven customer retention strategy used by iconic product brands.

Image: Caran D’Ache®

Most listened →

For Climbing FOR Team For Climbing FOR Team

Experiences For Climbers → Strategy Used by SCARPA®

Listen to host André Brathwaite share the backstory of SCARPA, founded by Rupert Guinness, and how the Parisotto family turned their passion for shoemaking into a lasting brand that uses a customer retention strategy: hobby-driven experiences, including places (Indoor climbing gyms in partnership with Climbing District) and in-person activities (clinics in partnership with Arc’teryx Academy).

Read More