Branded Places.
Spaces offering brand experiences for adults to stick with their hobbies.
Image: Yonex® Center, Belgium
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- For Badminton 1
- For Birdwatching 1
- For Bourbon Enthusiasts 1
- For Camping 1
- For Car Enthusiasts 1
- For Climbing 2
- For Coffee Brewing 2
- For Collecting 2
- For Cycling 2
- For Drawing 2
- For Film Enthusiasts 1
- For Fitness 3
- For Fly Fishing 1
- For Formula 1 Enthusiasts 3
- For Glassmaking 1
- For Golfing 2
- For Guitar Playing 1
- For Hunting 1
- For Kiteboarding 1
- For Model Building 1
- For Motorcycling 2
- For Padel 1
- For Photography 1
- For Pickleball 1
- For Running 1
- For Skateboarding 1
- For Slacklining 1
- For Table Tennis 2
- For Watch Enthusiasts 1
- For Weightlifting 1
- For Whisky Enthusiasts 1
- For Writing 1
- For Yoga 1
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Got a product? Here’s your next growth strategy.
When your brand experiences slow growth, the problem isn’t you. It’s the strategy. Listen to a breakdown of seven (7) brands that turned one-time customers into recurring members by building a hobby-focused community.
Visit → MINI® Driving Experience
Find yourself in South Carolina? The MINI Driving Experience, located at the BMW Performance Center in Greer, has become a community hub for those who are into driving as a hobby.
Denmark → LEGO® House
Find yourself in Denmark? LEGO House in Billund, the brand’s official museum and experience center, has become a community hub for those who are into model building as a hobby.
England → Rapha® London Clubhouse
Find yourself in England? Rapha’s London Clubhouse in Soho, the brand’s flagship store, has become a community hub for those who are into cycling as a hobby.
Italy → Cavallino Restaurant by Ferrari®
Find yourself in Italy? Cavallino Restaurant by Ferrari, located just across from the brand’s historic factory gates in Maranello, has become a culinary destination for those who are into Formula 1 racing as a hobby.
Climbing Trip → Arc’teryx® Academy
Heading out for a weekend in the mountains? Arc'teryx Academy, the brand’s outdoor education and retreat series, has become a multi-destination gathering for those who are into climbing as a hobby.
Australia → Barbie® Malibu Cafe
Find yourself in Australia? The Barbie Malibu Café, with pop-ups in locations like Melbourne, has become a community hub for those who are into doll collecting as a hobby.
Wisconsin → Harley-Davidson Museum
Find yourself in Wisconsin? Harley-Davidson Museum at West Canal Street in Milwaukee, the brand’s only museum, has become a community hub for those who are into motorcycling as a hobby.
New York → SPIN® Ping Pong Social Club x STIGA®
Find yourself in New York? SPIN, a ping pong social club located in Midtown and equipped by STIGA, has become a community hub for those who are into table tennis as a hobby.
Florida → Nike® Adult Pickleball Camp
Find yourself in Florida? The Nike Adult Pickleball Camp at Sundial Beach Resort & Spa in Sanibel has become a destination for those who are into pickleball as a hobby.
Camping Trip → Snow Peak® Way
Heading out for a weekend in nature? Snow Peak Way, the brand’s camping retreat series, has become a multi-destination community gathering for those who are into camping as a hobby.
Cycling Trip → Trek® Travel
Heading out to an exciting destination? Trek Travel, the brand’s travel agency for global cycling vacations, has become the ideal trip planner for a community that is into cycling as a hobby.
Vermont → Manchester Campus by Orvis®
Find yourself in Vermont? The Orvis Manchester Campus, where the brand’s first fly fishing school is located, has become a community hub for those who are into fly fishing as a hobby.