England → Rapha® London Clubhouse
Here’s the customer retention strategy used by Rapha®
Find yourself in England? Rapha’s London Clubhouse in Soho, the brand’s flagship store, has become a community hub for those who are into cycling as a hobby. In addition to a roster of weekly activities, including talks, workshops, exhibitions, guided rides, and cycling race watch parties, they also have a café, changing rooms. And of course, Rapha’s cycling apparel is available for purchase.
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