Volunteering → In-Person Activities by Patagonia®

For Volunteering
Written By FOR Team

Here’s the customer retention strategy used by Patagonia®

Founders. When creating hobby-driven activities as a customer retention strategy, explore how the American outdoor apparel brand creates engaging, in-person experiences centered on a shared hobby: volunteering. The outcome? Increased Customer Lifetime Value (CLV).

Here are some of the many activities Patagonia offers its customers:

  • Local environmental protection and conservation efforts

  • Climate action and climate justice initiatives

  • Public lands defense and access advocacy

  • Regenerative agriculture and food systems work

  • Ocean, river, and watershed protection

  • Community-based environmental education

  • Policy-driven action through petitions, events, and campaigns

Join Activities →

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Listen to the strategy:

← All Activities
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Running → In-Person Activities by Tracksmith®