France → L’Ecole by Van Cleef & Arpels®

For Jewelry Making
Written By FOR Team

Here’s the customer retention strategy used by Van Cleef & Arpels®

The place you can participate in the world of jewelry making is at the L’École Paris by Van Cleef & Arpels, located in Paris. This hobby-driven location offers a curated series of paid & free talks, classes, and exhibitions. It has become a community hub for those who are into jewelry making.

Here’s what you’ll find when visiting L’École Paris by Van Cleef & Arpels:

  • Hands-on workshops that explore jewelry techniques such as gem setting, enameling, and design fundamentals

  • Masterclasses with artisans detailing the craft behind fine watchmaking and haute joaillerie

  • Lectures on design history and inspiration featuring artisans, historians, and creative leaders

  • Studio experiences where participants engage with materials, tools, and creative processes

  • Guided gallery tours that contextualize jewelry within art, culture, and motion

  • Special seasonal programming tied to exhibitions or thematic showcases

And of course, Van Cleef & Arpels jewelry is available for purchase.

Go To L'Ecole→

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The opinions expressed are solely those of Forms of Recreation and do not necessarily reflect the views of the brand mentioned. We encourage you to conduct your own research before making any purchasing decisions.

FOR Team
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