Branded Places.
Examples of product brands using hobby-driven locations as a customer retention strategy.
Image: Yonex®
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Most viewed →
South Korea → Osulloc® Tea Museum
The place you can explore tea culture in South Korea is at the Osulloc Tea Museum, located on Jeju Island near the brand’s tea fields and production facilities. It has become a community hub for those who are into tea brewing as a hobby.
France → Paris Marais Tea Room by Mariage Frères®
The place you can participate in the world of tea brewing is at the Paris Marais Tea Room by Mariage Frères. This hobby-driven location offers curated experiences such as tea ceremonies and menu pairings. It has become a community hub for those who are into tea brewing as a hobby