Branded Club → Team Titleist®
Here’s the customer retention strategy used by Titleist®
When building a hobby-driven community as a customer retention strategy, explore how the American golf equipment manufacturer creates engaging, in-person experiences centered on a shared hobby: golfing. The outcome? Increased Customer Lifetime Value (CLV).
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We’ve all swung at a little white sphere that mysteriously vanished into the trees—only to blame the gear instead of our, let’s say, developing golf swing. Back in 1932, Philip E. Young did the same. After missing a putt he felt should’ve dropped in the hole, the amateur golfer x-rayed the ball and discovered the core was off-center. That single moment led to the founding of Titleist—a brand built on precision and trust.
About Titleist: Learn More
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By becoming a member of Team Titleist, here are some of the many benefits included:
Exclusive Product Testing Opportunities · First Access to Titleist Gear Drops · Invitations to Member-Only Events · Behind-the-Scenes Content and Tour Insights · Personalized Club Fitting Resources · Sweepstakes and Surprise Giveaways · Access to a Passionate Golf Community · Etc.
Explore Benefits: All Benefits
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Team Titleist keeps members engaged with experiences both on and off the course—from early gear trials to insider events during PGA Tour stops. As a member, you’ll be invited to demo days, product fittings, and fan experiences that bring you closer to the game (and the gear) you love.
Popular Activities: Product Testing | Titleist Thursdays | Member-Only Fittings | TT Invitationals | PGA Tour Fan Experiences | Surprise Gear Drops
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While Team Titleist is a global digital community, its roots run deep in golf’s most iconic locations—from tour vans traveling the PGA circuit to Titleist Performance Institute in California. No matter where you play, you’re never far from the spirit of Team Titleist.
Explore Locations:
· In the USA: Titleist Ball Plant 3 Factory Tour | Titleist Performance Institute | Titleist Test Center
· In Canada: Titleist National Fitting Center
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Titleist’s video content gives golfers a front-row seat to the craft behind the game. From inside looks at how pros get fit to slow-motion ball flight breakdowns and factory tours, these stories go beyond the swing to show what precision really means.
Watch Videos: Titleist, YouTube Channel
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The Titleist Learning Lab offers expert-led insights on everything from ball fitting to swing technique, helping players of all levels sharpen their game through clear, tested guidance.
Explore Resources: Titleist Learning Lab
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Through behind-the-scenes articles, tour player interviews, and member stories, Team Titleist’s editorial content dives into the mindset and mechanics of those who live for the game—whether they’re breaking 80 or chasing it.
Read Stories: Team Titleist News | Hole-In-One Stories
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Follow Titleist by joining one of their social media accounts to engage with the latest they have been up to.
Explore Social Media: Check out Titleist’s Instagram | X / Twitter | Facebook
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The opinions expressed are solely those of Forms of Recreation and do not necessarily reflect the views of the brand mentioned. We encourage you to conduct your own research before making any purchasing decisions.